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- Disney + Hotstar has announced
Dream 11 as co-presenting sponsor, with ICICI Bank and Tata Cliq as the ‘powered by sponsors’ for the ongoing Paytm India vsEngland series. - Zomato, Unacademy, 1MG, ICICI Prudential Mutual Fund, Kingfisher Storm Soda, and Kingfisher Packaged Drinking Water have been signed up as Associate Sponsors.
Hotstar has announced the main sponsors for the ongoing Paytm India vs England series – Dream11 as co-presenting sponsor, with ICICI Bank and Tata Cliq as the ‘powered by sponsors’. Zomato, Unacademy, 1MG, ICICI Prudential Mutual Fund, Kingfisher Storm Soda, and Kingfisher Packaged Drinking Water have been signed up as Associate Sponsors.
The Paytm India vs England series, which is currently underway, started on February 5 and will end on March 28, 2021. The series will include four test matches, five T20 matches and three ODIs.
“International cricket has returned to India after a while, resulting in a tremendously energetic, positive sentiment from fans and advertisers alike. Advertiser interest is unprecedented, as evidenced by our fully sold out ad inventory for key T20 and ODI matches. Disney + Hotstar has a highly engaged affluent audience that appeals to brands in a variety of categories – gaming, BFSI, ecommerce, edtech and CPG, to name but a few
a few. We are excited about the opportunity for brands to see the impact of Disney + Hotstar’s innovative solutions on their marketing goals, ”said a Disney + Hotstar spokesperson.